5 Tips to Help Boost your Website’s SEO Ranking

If you are a newbie, you might not be familiar with the word SEO, but there is no need to worry, we will take you point by point. Let’s first get familiar with SEO. It stands for Search engine optimization. These are some methodologies and techniques that can bring your blog to the top of the ranking.

You will get more traffic to your website when a person searches Google if your work appears on the first page. Let’s look at it this way. When you are searching something on Google, you always click on the first two or three links and never bother to go further. The links on the top have the highest ranking and traffic. If you have visited any other SEO blog, you know that they all talk about these tips to rank your site because these are really important.

If you are struggling with getting your blog on the top, here are some detailed steps for you to follow. Go through these thoroughly, and you will be able to do better.

High-quality content

Use of wrong grammar and irrelevant stuff is the biggest turn-off. Imagine if you are in a hurry and try to search something, but all you are getting are long sentences which have nothing to do with the topic. Will you ever visit that site again? Likely the answer is no. Same goes for the grammatical mistakes and poor use of words. Try to increase your vocabulary and do not linger on with the same thing again and again. If your grammar is not very good, you might consider downloading a grammar checker.

Use Images

Photography Ideas Creative Occupation Design Studio Concept

It is the human psychology that he/she gets more amused by the colors and graphics. Always try to illustrate things with some pictures or videos. When a person looks at a long page of just words without visuals, it gives a negative impression on his/her mind. Imagine yourself here, you open a document, and it’s all in written form, you will try to read it at first, but at last, it will look like a big headache. You will consider another document, where things are explained with images. What seems better now? Obviously, the picture document one.

Optimize Page Speed

2018 is the age of doing things rapidly. Every single person you see is in some hurry. And what is the point of using the internet when you are not going to get the result on time? Some might consider going to the library if it will take ages to load the page.

Keep your site error free. It is a pain when after a minute full of loading the page it ends up giving an error. Also, Google and Bing consider google page speed as a plus point when ranking the site.


Now, the point is how to increase the page loading. There are several things that you can do to make your website load faster. Some people use caching plugins. Another way to do it is by optimizing the image size. The larger the image is, the more time it will take to load the page.

Utilize headings and proper subheadings

Making your document just a massive bulk of words is such a bad option. No one likes to run into a wall of text, especially when you are trying to illustrate a procedure. Always make points or headings. Go in stepwise order. An unorderly document is never appreciated. Properly write things, as when the reader gives a glance at the page, he decides in few seconds whether or not he is going to go further. Try to make it worthwhile.

qurban shanQurban is a freelance writer who offers to blog, ghostwriting and copywriting services. He works in close collaboration with businesses providing digital marketing solution that increases brand awareness and search engine visibility. He’s currently working for, which provides quality Instagram followers, likes, and views.


SEO Techniques For Property Management Success


Most property management companies rely on traditional means of gaining new clientele. Those means typically comprise print advertising and referrals from tenants and landlords. These methods have its value, but there are newer methods, like search engine optimization (SEO) that have just as much if not more value in today’s world.

The job of a property manager is a big one. Not only is it a responsibility to draw in new clientele, but it is also a responsibility to close on every deal. A property manager has to always think about meeting sales goals and consider the needs of the client while gaining their confidence. It is a big job that is possible using essential SEO techniques.

SEO is a way of essentially marketing your website in a way that makes it appear at the top of search engine results. There are several different strategies and techniques that you can employ to achieve search engine optimization. Considering how many people use the Internet to find a property to rent or buy, it is a set of techniques that no property management company can afford to ignore.

  1. Conduct Keyword Research
  2. Consider Local Traffic
  3. Optimize Entire Website
  4. Keep Websites Simple
  5. Use Social Media


Conduct Keyword Research

A keyword is a word or set of words that a person would enter into the search query of a search engine. When constructing a website, it is important to fill your website with content that features this keyword or keywords. To determine what word or words are best to use there are resources like Keyword Tool and Ubersuggest that will help. Use the words in descriptions or page titles on the website. Do not just awkwardly fill the site with random and repeated keywords not formulated in prose. Doing so can actually hurt your search rank.

Consider Local Traffic

local-seoEven though there is a worldwide reach on the Internet, a property manager needs to focus their reach in the immediate vicinity. It is crucial that people not located in the state, area, or region can find a website as there are long distance real estate transactions. However, the vast majority of the clientele for property management companies comes from the immediate vicinity. Choose keywords that are based on location. Examples of location-based words are the names of cities, towns, or neighborhoods. In many instances just listing the physical location of the management, office triggers a keyword in a search engine. Improve these chances by doubling up and adding a Google business page and account for your company.

Optimize Entire Website

It is not just the home page that is suitable for SEO. Every single page on a website can be optimized to bring legitimate and targeted traffic to a site. Every page has the ability to convert a visit into a client. There are several ways, specific to the purpose of each page, to accomplish SEO techniques.

  • Short URL – Make URL’s as short as possible. Make them unique yet easy to remember and understand. Describe the business in the URL if possible.
  • Use Heading Tags – These tags describe the purpose of the page to a search engine.
  • Use Page Titles – After the search engine determines the page heading tag is valid for the search, the page title is the description listed in the search results. Optimize the title with keywords that satisfy both algorithms and the user reading the description.

Keep Websites Simple

Red Hawk Property Management website

Red Hawk Property Management’s website is a great example of a clean and simple, yet effective website.

Simple does not mean boring or basic. Simple means that it is easy to use with little unnecessary images, text, or advertisements. A simple site that is straightforward and easy to use will encourage clients to use your service, and it will encourage search engine crawls. The crawls will create traffic, and the ease of use will convert that traffic into clientele.

Use Social Media

The use of social media in addition to website optimization is crucial for success in today’s market. It is easy for this to seem like an extra responsibility in addition to website optimization. The following techniques will prevent double work:

  • Link Platforms Connect all the social media platforms possible. Several social media sites facilitate this link allowing one post to be shared across several platforms.
  • Share Website Content There is no need to create content for both social media and websites. Create material that is suitable for all platforms.